According to Clutch, Teamedia has become the best choice when it comes to delivering PPC ads management for SaaS and tech companies.
Teamedia Looks Back at Successful 2021 through Clutch’s 2021 Year in Review
Posts tagged saas
The keyword research strategy for B2B SaaS companies
Doing keyword research for B2B SaaS businesses might be tricky. Obviously, SaaS companies should build their SEO strategies around their brand name and their product category (e.g. “Appointment scheduling software”, “CRM software”, etc.). However, Google processes almost 63,000 various search queries per second. Therefore, if your keyword list is tied to the name of your brand and product only, you may be suffering bad times….
How to create a converting landing page for SaaS business?
SaaS is tricky and more difficult than selling physical products. If people want to buy clothing, in most cases they can see and even touch products. When it comes to software, potential customers may have a harder time choosing and understanding the product. These challenges make it vital for SaaS businesses to focus on conversion rate optimization (CRO). CRO essentials Conversion rate optimization (CRO) is…
How to build an effective SaaS sales funnel?
Marketing and selling SaaS products can be extremely challenging. In order to overcome those challenges successfully, companies need a well-structured sales funnel at hand. The sales funnel is considered to be one of the most important concepts that can bring your business to the next level. Therefore, SaaS companies just cannot ignore the necessity to clearly define and manage it. They are using quite a…
Best practices to SaaS marketing objectives
Software-as-a-Service (SaaS) appeared in the market in early 2000. During this time, the industry has grown tremendously. Now, many resources are invested into SaaS companies to get benefits and meet the market demands. In this article, you will get an understanding of the main SaaS marketing objectives to help optimize your strategy and bring efficient results. SaaS as a business model Software-as-a-service (SaaS) is a…
9 ways to improve SaaS conversion rate
If you’re running paid ads on Google or any other platform it is essential to collect and analyze key campaigns metrics. These metrics help evaluate the results and apply correct optimizations. Conversions, clicks, ROI, CPA, and many more are some examples of them. One of the crucial ad characteristics is conversion rate, which helps you understand which channel is generating more traffic. The more accurate this…
A-Z to PPC marketing metrics for B2B SaaS tech companies
The efficiency of your paid acquisition strategy significantly depends on the data analysis. Evaluating B2B SaaS PPC metrics and estimating the progress of advertising campaigns by data rather than by guess or personal experience helps: allocate resources to the most profitable segments; identify areas of wasted spend; reduce costs and keep them in control; outperform the competition by implementing a cost-efficient strategy; discover opportunities for…
PPC and SEO for tech companies: paid vs. organic traffic?
Within this fierce competition, B2B software and tech companies should stay in front of their target audience broadcasting messages about their products or services. So far, pay-per-click ads (PPC) and search engine optimization (SEO) have been among the most efficient online customer acquisition methods. There are lots of tech businesses or SaaS products that brought lots of value and had a great idea, professional team,…