Marketing and selling SaaS products can be extremely challenging. In order to overcome those challenges successfully, companies need a well-structured sales funnel at hand. The sales funnel is considered to be one of the most important concepts that can bring your business to the next level. Therefore, SaaS companies just cannot ignore the necessity to clearly define and manage it. They are using quite a…
Posts tagged ppc
Best practices to promoting events with PPC
The success of an event heavily depends on how this event was promoted. Meanwhile, event promotion can be extremely frustrating if you have never done this before. In our article, we shared best practices to promoting events with PPC that you need to know before launching your campaign. Even if you are quite experienced, you may also find some useful tips, so let’s begin. Event…
Top 8 PPC Analytics Tools
Have you ever wondered what is the best PPC analytics tool? We use analytics tools for result measuring, continuous account monitoring, and data evaluating. With analytical software, your business can collect information to optimize applications and websites. Teamedia has prepared Top 8 PPC Analytics Tools for your review. Opteo Mixpanel AppsFlyer Google Data Studio Google Analytics Hotjar Contentsquare Adalysis Opteo Opteo is a Google Ads…
Top PPC Blogs and Must-Read Resources
Finding credible resources where you can find the latest tendencies in the digital marketing world might be a complicated task. Therefore, to help you deal with this, we have gathered top 10 must-read PPC blogs and resources you should follow. Let’s have a look at what we’ve got here! 1. Search Engine Land Search Engine Land offers valuable insights on SEO and SEM dividing them…
Facebook Ads best practices for tech companies and SaaS
According to Statista, Facebook is considered to be a social network market leader. In January 2021, it had more than 2.6 billion active users. Facebook is one of the most diverse social networks in terms of audience. It opens up various demographic targeting opportunities for software businesses to connect with their target audience. The only question is how to do this? What are Facebook Ads…
PPC and SEO for tech companies: paid vs. organic traffic?
Within this fierce competition, B2B software and tech companies should stay in front of their target audience broadcasting messages about their products or services. So far, pay-per-click ads (PPC) and search engine optimization (SEO) have been among the most efficient online customer acquisition methods. There are lots of tech businesses or SaaS products that brought lots of value and had a great idea, professional team,…