In PPC, the keyword pool is a basis to reach the goal and increase the profit. Conducting keyword research is a complex and long process, and guesswork will never bring you desired results. Thus you should analyze search query reports (SQRs) and make a data-driven decision. Before we move further in finding out what SQR is and how to work with it, let’s determine the difference…
How to Optimize your Google Ads with Search Query Reports
