Browsing Category Uncategorized

PPC Strategies That Have Become Outdated

It’s not a surprise that the PPC ads domain is highly dynamic. Therefore, one can easily conclude that in such a situation you should constantly revise your paid acquisition strategies and sort out what no…

Read More

The keyword research strategy for B2B SaaS companies

Doing keyword research for B2B SaaS businesses might be tricky. Obviously, SaaS companies should build their SEO strategies around their brand name and their product category (e.g. “Appointment scheduling software”, “CRM software”, etc.). However, Google…

Read More