Browsing Category Strategy

Useful tips and tactics for growing tech businesses

How to build an effective SaaS sales funnel?

Marketing and selling SaaS products can be extremely challenging. In order to overcome those challenges successfully, companies need a well-structured sales funnel at hand. The sales funnel is considered to be one of the most…

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Best practices to SaaS marketing objectives

Software-as-a-Service (SaaS) appeared in the market in early 2000. During this time, the industry has grown tremendously. Now, many resources are invested into SaaS companies to get benefits and meet the market demands. In this…

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